Marketing | Data Broom

How good data can help you close better

Sales are all about understanding your customers. When you have the right data, you can achieve great results. Close more deals using good data quality.

( 9 min read )

Tags: Contact data management Marketing Sales

By Suzanne Seif

Why lead qualification is a priority for marketers?

It’s time to rethink the entire lead qualification and lead scoring processes to prioritize and organize follow-ups.

( 9 min read )

Tags: Marketing Sales

By Elias Rizk

8 basic techniques for successful email marketing

Email marketing is the one activity that no marketer can afford to pass up. Especially Now.

( 6 min read )

Tags: Email marketing Marketing

By Natasha Trad

Hit or Miss? Email Marketing Edition

81% of SMBs still rely on email as their primary customer acquisition channel. You need to start using it well, in case you haven't!

( 7 min read )

Tags: Email marketing Marketing

By Elias Rizk

Set the stage for better email deliverability

Verify your email list, optimize your sender reputation, and warm up your IP are among the first things that you need to do to guarantee that you maximize your email deliverability and measure properly your open and click rates.

( 5 min read )

Tags: Email marketing Marketing

By Elias Rizk

Do You Want to Improve Your Email Deliverability?

Email deliverability (or the percentage of emails that make it to your recipients' inboxes) is every email marketer’s number-one concern.

( 7 min read )

Tags: Email marketing Marketing

By Elias Rizk

Don't do these 6 mistakes with email marketing

More and more marketers are dipping their toes into the world of email marketing than ever before. Avoid the following mistakes and make the best out of it

( 7 min read )

Tags: Email marketing Marketing

By Elias Rizk

Do you need to perform email quality verification frequently?

Email marketing is the cornerstone of any modern inbound marketing strategy. Do you need email quality verification before your campaign?

( 5 min read )

Tags: Contact data management Email marketing Marketing

By Elias Rizk

10 answers to your questions on email marketing rules

We will be answering ten questions about email marketing rules and standards that we think might be on many marketers' minds.

( 7 min read )

Tags: Email marketing Marketing

How good data can help you close better

Why lead qualification is a priority for marketers?

8 basic techniques for successful email marketing

Hit or Miss? Email Marketing Edition

Set the stage for better email deliverability

Do You Want to Improve Your Email Deliverability?

Don't do these 6 mistakes with email marketing

Do you need to perform email quality verification frequently?

10 answers to your questions on email marketing rules

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